
Commercial Services
Head of Department: Johanna Peres
The Commercial Services team provides strategic support for hotels and franchise partners on both national and international level and carries out regular quality checks. The main challenge faced by the Commercial Services team is to communicate with individual stakeholders, owners and General Managers.
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Revenue & Distribution
Head of Department: Tim Hainsworth-Appel
The Revenue & Distribution department manages and optimises the occupancy and RevPar (Revenue per available room) of our hotels by applying yield and revenue management strategies.
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Sales (Corporate, MICE & Key Account Management)
Head of Department: Sven Lejeune
Our Sales Corporate and MICE Department counts with about 40 employees who take care of GCH’s customers in the six regions North, Berlin, East, West, Central and South. The department is responsible for Field Sales, Key Account Management and the Meeting Desk, furthermore
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Sales (Leisure)
Head of Department: Michaela Bühler
Our 11-person Sales (Leisure) department is responsible for the touristic distribution of all hotels that are part of the GCH Hotel Group. Our team members take competent care of the national and international B2B Leisure customers in the FIT and group travel segment. Together with the hotels
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Marketing & Digital
Head of Department: Thomas Lerike
The GCH Hotel Group's Digital department develops, builds and maintains landing pages and websites for the hotels as well as the GCH corporate website. Services include programming, search engine marketing (SEO and SEM), display and remarketing, social media, e-mail marketing, content creation and layout.
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Central Reservation Office
Head of Department: Katrin Ilgner
The Central Reservation Office (CRO), headquartered in Berlin and Dresden, currently consists of around 35 employees and is set to grow in the coming years. More than 50 hotels are directly connected to the CRO via fax, email and telephone, and other hotels of the GCH Hotel Group can contact the office using the central, free-of-charge 0800 reservation hotline.
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Accounting & Controlling
Head of Department: Vasco Moritz
The GCH Hotel Group's Accounting department is responsible for operative hotel accounting, controlling and auditing. With seven employees in the head office, 35 regional and 25 hotel employees, accounting is a growing branch of the company.
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Human Resources
Head of Department:
Human capital as a whole is the intangible asset of a company. For this reason, the HR department sets itself the goal of strengthening and expanding this capital through both recruitment and further development of its own employees. The Human Resources department of the GCH Hotel Group is divided into Administration and Management & People Development.
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Food & Beverage
F&B Director: Joachim Heckenroth
The Food & Beverage department collaborates on a corporate level with the Directors of Operation in each region, the General Managers of the different hotels and in particular with the individual F&B Managers of each hotel. It supports them in their daily operations in the areas of breakfast, banqueting, à la carte, kitchen and bar, ensures the high-quality standard
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Design & Construction
Head of Department: Frank Weber
The department Design & Construction is in charge of planning and executing designs in cooperation with their internal renovation team as well as external partners depending on the individual hotel and renovation goal. The planning and purchasing of furniture, construction material, decorations and interior happens internally.
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IT
Head of Department: Bernd Mauritz
Telecommunications, HelpDesk, networks, server systems, Opera PMS, data security: The competent and experienced IT department supports the consortium in all IT matters. This includes the support of employees with all IT issues, troubleshooting system malfunctions, planning and monitoring
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Engineering
Head of Department: Nadja Schönhard
With 6 permanent employees, the Engineering department takes care of operational engineering in all GCH Hotels. Together with the technicians, the team is responsible for all operational engineering projects in the hotels, carries out renovations and reconstructions, takes care of saftey-relevant equipment,
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