The hotel business along the customer journey
A journey with the GCH Hotel Group

The hotel is booked, the suitcase is packed and the journey can begin – but what prompts the hotel guest to book a particular hotel? To answer this question, Customer Journey ...

to article
Successful cooperation
Exchange students at GCH

Hospitality industry in Germany is thriving and companies are always on the lookout for potential, enthusiastic employees. GCH Hotel Group is not an exception – every year the ...

to article
‘THINK GLOBAL, ACT LOCAL’
An interview with the Area Vice Presidents & Area Directors of Operations at GCH Hotel Group

Six regions, 14 brands and over 120 hotels – the GCH Hotel Group is one of Europe’s leading hotel management companies and has been ‘AAA’-listed in the TREUGAST Investment ...

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Berlin 18.04.2019
Next Generation Marketing – CAMPIXX 2019 im Hotel Müggelsee
Zum mittlerweile elften Mal war das Hotel Müggelsee Gastgeber für DAS Highlight-Event in der SEO- und Content Marketing-Branche. Zwischen dem 19. und 22. März 2019 empfing das Konferenzhotel am Rande Berlins bei der CAMPIXX wieder einige hunderte Teilnehmer, die ihr Fachwissen im Bereich Online Marketing erweitern und neue Kontakte knüpfen konnten.
Human Resources 10.04.2019
Praktikum bei der GCH Hotel Group
Ein Interview mit Christopher Kitley
Die GCH Hotel Group bietet Studierenden regelmäßig die Chance, die verschiedenen Bereiche und Standorte des Unternehmens kennenzulernen. Wie dies funktioniert und welche Möglichkeiten Praktikanten geboten werden, erzählt uns Christopher Kitley, der über vier Monate lang spannende Praxiserfahrung bei uns gesammelt hat.
Digital Trends 04.10.2018
The hotel business along the customer journey
A journey with the GCH Hotel Group
The hotel is booked, the suitcase is packed and the journey can begin – but what prompts the hotel guest to book a particular hotel? To answer this question, Customer Journey Mapping comes into play, which involves precisely that: the visualisation of the customer’s journey with the relevant product.
Career 26.09.2018
Successful cooperation
Exchange students at GCH
Hospitality industry in Germany is thriving and companies are always on the lookout for potential, enthusiastic employees. GCH Hotel Group is not an exception – every year the hotel management company offers various intern positions for foreign students around the Berlin area, in several hotels and at the company headquarters.
Management Insights 28.08.2018
‘THINK GLOBAL, ACT LOCAL’
An interview with the Area Vice Presidents & Area Directors of Operations at GCH Hotel Group
Six regions, 14 brands and over 120 hotels – the GCH Hotel Group is one of Europe’s leading hotel management companies and has been ‘AAA’-listed in the TREUGAST Investment Ranking for the third time in a row. But what is the secret behind the GCH Hotel Group’s positive results, and which current projects are helping to promote the company’s success?
Human Resources 18.07.2018
"People development is more than just a job to me: it’s a passion"
An interview with Frank Fischer, Director Human Resources
Frank Fischer has been the Director of Human Resources at GCH Hotel Group since May 2016 and has already achieved a lot in that time. In the following interview, you’ll find out more about what he likes about the GCH Hotel Group, his objectives and what he’s looking for in a prospective member of staff.
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