Brands

Strong Partners, Strong Brands, Strong Hotels

Over the past years, the GCH Hotel Group has established strong strategic partnerships with globally leading hotel brands like Wyndham Hotels & Resorts, Radisson Htoel Group, IGH Accor, Best Western and Hilton. The majority of the hotels in the portfolio are therefore managed under these internationally renowned brands.

Next to Wyndham Hotels & Resorts, Radisson Blu, Park Inn, Mercure, Curio Collection by Hilton or Holiday Inn, the portfolio boasts aspiring high-design brands.

Accor

Accor - in 110 countries, over 300,000 employees take care of their guests in currently 5,100 hotels. With 51 internationally renowned hotel brands, Accor is constantly developing its concepts in order to  optimally fulfil the excpectations of business travellers and holidaymakers worldwide. Accor has a powerful digital structure, in particular the booking portal https://all.accor.com and the ALL - Accor Live Limitless Loyalty Programme that launched in 2009 and by now counts with over 65 million members. The GCH Hotel Group manages hotels under the brands of ibis and Mercure.

 

Best Western

Best Western unites over 4,700 entrepreneurially independent hotels in over 100 countries worldwide under one brand. Be it business, city hotels or holiday resorts, they all stand for common quality standards whilst maintaining their individual style and entrepreneurial independence. The Best Western Rewards loyalty programme for frequent travellers has more than 37 million members worldwide.

Radisson Hotel Group

The Radisson Hotel Group, formerly known as Carlson Rezidor Hotel Group, belongs to the world's five largest hotel groups. Its portfolio includes more than 1,400 hotels with over 225,000 rooms in hundreds of countries worldwide. Strong, global brands cater to the needs of both leisure and business travellers. The GCH Hotel Group markets hotels under the famous Radisson Blu brand.

 

IHG

With the ambition to design hotels that are the number one choice for both guests and owners, the IHG has evolved into a global player in the hotel industry. Its portfolio includes 12 renowned brands with a total of over 5,600 hotels in 100 countries. The IGH® Rewards Club, the world's first and largest loyalty programme, now boasts over 100 million members. GCH's portfolio includes hotels under the IHG brands Holiday Inn and Crowne Plaza.

 

Wyndham Hotels & Resorts

With more than 9,000 hotels and around 800,000 hotel rooms in over 80 countries, Wyndham Hotels & Resorts is the world's largest hotel company.Wyndham stands for exceptional customer service and a comprehensive service portfolio. From design-oriented hotels in the upper-price range to family-friendly, comfortable accommodation, the hotel group's 20 brands cater to every demand. The GCH Hotel Group's portfolio includes Wyndham hotels of the brands Wyndham Hotels & Resorts, Wyndham Garden, Wyndham Grand, TRYP by Wyndham, Days Inn by Wyndham and RAMADA by Wyndham.

Hilton

Hilton Worldwide is one of the largest hotel companies in the world. With more than 6,300 hotels and resorts in 118 countries on 6 continents, Hilton is present in more countries than any other hotel brand. With hotel in major metropolitan centres, near airports, event venues and at popular holiday destinations, the portfolio focuses on both business and leisure travellers. Members of the award-winning Hilton Honors loyalty programme enjoy exclusive discounts and further amenities.